New Invention – KOLYR: University Inspired Footwear for Active Lifestyles

KOLYR: University Inspired Footwear for Active Lifestyles

Inspired by fans. Made for fans. Show off your school’s KOLYRS in versatile, lightweight footwear that is 100% vegan and cruelty free.

Inspiration behind KOLYR was born at the University of Miami when three friends realized there were no stylish shoes to show off their school spirit. KOLYR is pronounced “co-leer” or color with a “K.” It is the Yiddish word for color and speaks to the idea of self-expression through style and color.

The KOLYR team wanted to create a shoe that brought fans together and fit a wide variety of active lifestyles. This line of active footwear lets you show your true “kolyrs” in a variety of university-inspired color combinations. All KOLYR shoes are ultra lightweight, flexible and 100% vegan and cruelty free. These brilliant, unisex styles are made to go with you to the gym, to the beach, the office or out on the town.

Help us kickstart our kicks! With your help, we will launch the debut line of KOLYR combinations just in time for March Madness. Because the idea started when we were students at the University of Miami, the inaugural line will showcase designs inspired by our own team. If you’re not a fan, don’t despair! We’ll be expanding our line to include color combinations that appeal to most major universities across the United States (yes, even to those Florida Gators out there). Check out some of our concept artwork below:

Because KOLYR was inspired by and made for fans, we have developed a Brand Ambassadors program that will get fans involved. As a Brand Ambassador, students will work with KOLYR to promote and sell the brand through our e-commerce platform. This gives other students the opportunity to work for an entrepreneurial startup and earn a little money on the side. We’ll also offer direct online sales on our website, once we officially debut the shoes in March.

Because we are committed to being socially responsible, all KOLYR products are 100% cruelty free. We also plan to give $2 of every purchase back to the University of Miami’s Entrepreneurship Club so we can help bring other dreams like ours to life.

When you make a pledge, we’ll immediately show our gratitude by sending you some social media love, so don’t forget to join the conversation on Facebook, Twitter and Instagram to get the latest news on KOLYR’s production, special promotions and an invite to our launch event!

We’ll also reach out to you personally to get your information so we can send your swag on it’s way. If your support got you a limited edition t-shirt or shiny new pair of KOLYR’s (or two, or three, or four) you’ll receive an email with sizing and color information so we can ship you your kicks.

Still wondering how you can get involved? We would love to tell you more about our Brand Ambassadors program, additional funding and support opportunities and buzz-worthy media events. Shoot us a private message on Facebook or email our public relations guru at: [email protected] for more information.

ALEX: Chief Financial Officer and strategist extraordinaire. Alex harnesses our dreams and computes them into reality one Excel sheet at a time (and many cups of coffee in between). When he isn’t using his entrepreneurial spirit to bring KOLYR to life, you can find him biking or jogging along the beach.

TES: Chief Operating Officier. Oh and did we mention she also manages our Campus Ambassadors program, wrangles our production logistics and quality control check points? When her hand isn’t on the pulse of our business, you might see her riding around Midtown in style on her red Vespa. Sorry gentleman, she’s taken.

WHITNEY: Chief Marketing Officer (a.k.a. Photoshop Hero). Whitney is her name, but marketing and PR are her game. When she isn’t shamelessly promoting our product, she’s probably trying to catch a little zen time in the yoga studio or by the pool.

Written by Thinker

Real name is Onil Maruri and I am an Entrepreneur giving a helping hand to others I can help.

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