Popular Science Magazine’s Invention of the Year 2014
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An open and shut case for the future of helmets
People are cycling more than ever. In Europe and the USA more bicycles are now being sold than cars! And more and more cities around the world are introducing cycle rental schemes.
It’s inevitable that as more people take to the road on a bicycle, more people will have accidents. When head meets road, vehicle or pavement without a helmet on it’s generally pretty messy… and sometimes fatal!
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